Privacy Policy

Welcome to The Everyday Girl Edit ("EDGE", "we", "us", "our").

We respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, store and protect your information when you visit our website, read our content, subscribe to our communications, interact with our services, or contact us.

The Everyday Girl Edit is a lifestyle, travel, blog, recommendation and review platform covering products, places and experiences that we believe are genuinely worth your time, money and effort. We aim to be transparent about how we operate, including how we handle personal information and commercial partnerships.

By using our website, you agree to the practices described in this Privacy Policy.

2. Who We Are

The Everyday Girl Edit is operated by:
Website: https://www.theeverydaygirledit.com
Email: theeverydaygirleditco@gmail.com

For the purposes of UK data protection law, we are the data controller responsible for your personal information.

3. Information We Collect

We may collect the following types of information:

a. Information you provide to us.

You may provide personal information when you:

• Subscribe to our newsletter
• Contact us through our website
• Submit enquiries or feedback
• Communicate with us through email or social media

This may include:

• Name
• Email address
• Any information you choose to include in your message

b. When you visit our website, we may automatically collect information including:

• IP address
• Browser type and version
• Device information
• Pages visited
• Time spent on pages
• Links clicked
• Website referral source
• General location information derived from your IP address

This information helps us understand how visitors use our website and improve our content and user experience.

4. How We Use Your Information

We may use your information to:

• Provide and improve our website and services
• Send newsletters, updates and recommendations if you have subscribed
• Respond to enquiries or requests
• Understand website traffic and visitor behaviour
• Improve our content and recommendations
• Monitor website security and prevent misuse
• Manage competitions, promotions or partnerships
• Meet legal and regulatory obligations

We will only use your personal information where we have a lawful basis to do so under applicable data protection laws.

5. Newsletter and Email Communications

If you choose to subscribe to The Everyday Girl Edit newsletter, we will use your email address to send you updates, recommendations, articles, offers and other content relating to EDGE.

You can unsubscribe at any time by clicking the unsubscribe link included in our emails.

We may use third-party email service providers to manage newsletter communications. These providers process your information on our behalf and are required to protect your data.

6. Cookies and Website Tracking

Our website uses cookies and similar technologies to improve your browsing experience and understand how visitors interact with our content. Cookies are small text files stored on your device when you visit a website.

We may use cookies for:

• Essential purposes — these cookies are required for the website to function correctly.
• Analytics purposes — we may use analytics tools, such as Google Analytics, to understand how visitors find our website, which pages are popular, and how users interact with our content.
• Marketing and affiliate purposes — some links on our website may contain tracking technology that allows us and our partners to understand whether a purchase or booking has been made through our recommendations.

You can manage or disable cookies through your browser settings, or through the cookie preferences banner on this site. Please note that disabling certain cookies may affect website functionality. See our Cookie Policy for full detail.

7. Affiliate Links and Commercial Partnerships

The Everyday Girl Edit may participate in affiliate marketing programmes.

This means some links on our website may be affiliate links. If you click one of these links and make a purchase or booking, we may receive a commission at no additional cost to you.

Affiliate partnerships may include retailers, product providers, travel companies, hotels, booking platforms and other businesses.

Our affiliate relationships do not influence our editorial decisions.

Products, places and experiences featured by The Everyday Girl Edit are reviewed according to our EDGE Approved criteria, which considers factors such as quality, value, experience, longevity and overall recommendation factor. A product, place or experience cannot receive EDGE Approved status simply because of a commercial relationship. See our Affiliate Disclosure for more.

8. EDGE Approved Reviews

The Everyday Girl Edit provides independent recommendations and reviews.

Our EDGE Approved badge represents our assessment that a product, place or experience meets our standards and is something we would genuinely recommend to others.

Where reviews include affiliate links or partnerships, this will be disclosed clearly.

9. Third-Party Websites and Services

Our website may contain links to third-party websites, including but not limited to retailers, hotels, restaurants, booking platforms and social media platforms.

We are not responsible for the privacy practices, security or content of third-party websites. We encourage you to review the privacy policies of any external websites you visit.

10. Social Media

The Everyday Girl Edit may operate social media accounts, including but not limited to Instagram, TikTok, Pinterest and YouTube.

If you interact with us on these platforms, your information may be processed by the relevant social media provider according to their own privacy policies.

11. How We Protect Your Information

We take reasonable measures to protect your personal information from loss, misuse, unauthorised access, disclosure or alteration.

However, no online service can guarantee complete security, and you provide information through our website at your own risk.

12. How Long We Keep Your Information

We only retain personal information for as long as necessary for the purposes it was collected. For example:

• Newsletter information will be kept until you unsubscribe
• Enquiry information will be kept for as long as needed to respond and maintain appropriate records
• Analytics information may be retained according to the settings of the relevant analytics provider

13. Your Data Protection Rights

Under UK data protection laws, you may have the right to:

• Request access to your personal information
• Request correction of inaccurate information
• Request deletion of your information
• Withdraw consent where processing is based on consent
• Object to certain types of processing
• Request restriction of processing

To exercise these rights, please contact: theeverydaygirleditco@gmail.com

We may need to verify your identity before completing certain requests.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business, legal requirements or how we process information. Any updates will be published on this page with a revised "Last updated" date.

15. Contact Us

If you have any questions about this Privacy Policy or how The Everyday Girl Edit handles your information, please contact:
Email: theeverydaygirleditco@gmail.com

The Everyday Girl Edit